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Kellogg Company (NYSE:K) is the world's leading producer of cereal and a leading producer of convenience foods, including
cookies, crackers, toaster pastries, cereal bars, fruit snacks, frozen waffles and veggie foods. The company's brands include
Kellogg’s®, Keebler®, Pop-Tarts®, Eggo®, Cheez-It®, Nutri-Grain®, Special K®, Rice Krispies®, Murray®, Austin®,
Morningstar Farms®, Famous Amos®, Carr's®, Plantation® and Ready Crust®. Kellogg products are manufactured in
17 countries and marketed in more than 180 countries around the world.
Objectives:
Since Kellogg announced it would strengthen its commitment to meeting consumers’ health and nutrition needs, efforts
have been made to renovate certain existing products and introduce new products that meet or exceed Kellogg Global Nutrient
Criteria.
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